Okay, the headline to this blog post is meant to set you online retailers back on your heels, as I’m sure it did – and yes there is recent survey statistics that show that Social Media triggers are less than 1% when it comes to online shopping.
Okay, it being Friday once again, I thought that I’d wrap-up the busiest SEO week in quite awhile with a #HamOnt comment that has definitely “twigged” my attention, broken through the clutter that one gets innundated with online….and it’s definitely worth a click to see more.
Video is of course, a hot method that many savvy website SMB owners use to get traction and traffic. It’s said that 72 hours of video are uploaded to YouTube for example, every single minute of the day, hour by hour and day by day it’s no wonder that YouTube grows so quickly…and this post is about “video leadership!”
Hello all…I thought that I’d today, give the blog posting to our #HamOnt Innovation Factory to talk about their upcoming STARTOFF event and explain how any readers can help get involved! For basic info on our local RIC – the Innovation Factory can be found here. And the STARTOFF event that they’re running can be found here too for more info as well!
Today’s blog posting comes from Sandra Barbera, one of the great staff over at the Innovation Factory….and as you can see, as we’re one of the Sponsors of same, this came out just a few minutes ago but as you can see, it really is meant for all us #HamOnt supporters, eh!
Those of us who follow the online marketing world know – and have had it pounded into our conciousness – that the SEO channel is growing by leaps and bounds, and a new survey and it’s subsequent report over at Conductor shows just why that is, eh!
As noted in the preamble, organic SEO drives about 50% of all traffic to websites, which is 500% more than all the Social Media channels combined. Think about that for a second…5x greater than ALL the branded tweets, LI groups, Facebook page likes….5x greater. There’s a statistic that made me whoop right out loud, eh….and the survey has lots more to say on that too!
As most of our readers know, we’re very much involved in Snappay, our mobile POS app that is available in the Apple store…and it’s adoption by merchants all across the globe.
But as you’ve just read, we’re available right now ONLY in the Apple store for the iPhone or iPad devices, our Android product is still some bit downstream on our development roadmap…and that got me thinking…
Why would we develop for the Android series of products anyways?
Okay, if you realize that I’ve pitched before to Angels, VCs and in competitions and you know that just last Thursday here in #HamOnt, our Lion’s Lair 2012 Pitch Competition was taped, then maybe you know what’s coming.
That I killed it, I aced it….would be how I felt I did for our Snappay mobile POS app Pitch…but it came to me yesterday, that I missed one chance that I had – and it slipped away!
What I mean by that is what kind of statistics that come to light when you look at Google Insights, Google Adwords, Google Trends, Wikipedia, SEOmoz, Search Engine Land and more. Quite a list of knowledgeable sites I think we’d all agree and the numbers that the firm known as Blue Caribu has put into their great infographic here, is pretty cool!
Four important steps to ponder on before you invest the time and effort into any marketing campaign using social media. And the “why” am I doing this is because I was just interviewed by a freelancer on this topic and yup, it got me thinking on same, eh!
Okay, so we’re famous. Well, maybe not quite yet…but at least someone on the other side of the video camera thought enough of our presentations on Snappay, that we got taped and here’s a few links to same for some PR publicity.
Please do go and look at same, eh…I’d love to see us get like millions of views….er well at least a couple of hundred would be a nice thing!
Very short post this am….as I’ve loaded the car and we’re heading north in a few minutes…but wanted to share the following with you all…
First, that our local Spectator gave us, Snappay a short notice in a recent Business section of the paper…and I wanted to both thank the paper as well as show it off right here….
As you can see, the notice is small…and yeah we’d have loved something bigger and better but hey there’s this sporting thingy going on over in England I hear and then a Presidential election south of the border…so I guess space is at a premium, eh! But thanks Spec….for the mention!
Last thing today….before I go and gas up and hit the road…just wanted to say a big KUDOS to our Canadian Olympic athletes and that I hope that you all do well in your various competitions and races….nothing better than the smile one gets when I hear O Canada in the medal ceremonies, eh!
Back mid week so enjoy one and all…
Okay, you all know what an SEO Website Audit is…right? It’s where as an SMB, you hire an SEO firm to do a complete inventory of all of your website – each page, each form, each whitepaper, each offer and everything else too…and then come up with a qualitative analysis of same.
You, as the SMB owner, would then study this long repport to determine what you thought were the various issues with your site and why it was not generating leads or converting prospectives into real live customers. Continue reading “Website SEO Audits:A Lesson in the Making” »