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How NOT to use LinkedIn for Business!

September 9, 2014 by · 3 Comments
Filed under: SEO 

noLIYou know I’m pretty easy going when it comes to marketing, in that I’ve about seen everthing, tried everything and yup, remembered what works and what didn’t work, but if there is one thing I do know it’s never ever do something stupid. Something that shows that you’re so much a newbie in marketing that your attempts to capture some of the market shows up badly for your firm.

That said, I just had to share this today. About a week ago I noticed that someone, a young woman had given me great rankings in my Linked In Top Skills by endorsing me for items all accross the top.

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Shhhh!!! Google Quality Rater Guidelines 2014 is Leaked!

July 14, 2014 by · 2 Comments
Filed under: SEO 

google-quality-rating-guidelinesInsider information…meant for Google employees only….but somehow “leaked” to us non-Google employees…could there  be a greater way to learn from “the horse’s mouth?” Nope….I don’t think so either.

S0…160 pages of top quality Google SEO quality guidelilnes for their “raters” to use to aid Google in it’s rating procedures….and you can read it all and learn….what a gift!

At least in my world it is….yes, I know that there are already those in the SEO world who are already claiming that this is all phony….that Google would never ever deploy this kind of business intelligence….that what we’re reading is just SPIN!

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FabFriday means Infographics For Sure!

July 4, 2014 by · 2 Comments
Filed under: SEO 

fridayYup, been a week but hey, with the Tuesday Canada Day holiday….we will admit that it’s been sort of a mixed-up timeline for sure!

That said, we did a lot of analyzing of some testing we’ve been working on to try to validate some LOCAL citation resources and that’s fortunate for our client roster – well, not yet…but soon!

And as it’s Friday, yup we’ve got some captured URLs for some Infographics we found and loved….on SEO and yes on humour too!

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Local SEO Education a la Moz!

June 23, 2014 by · 6 Comments
Filed under: SEO 

solasThis is perhaps one of the best blog posts I’ve seen lately – in fact this year, and it’s from one of the best LOCAL SEO practitioners you’ll find here in North America, Miriam Ellis of Solas Web Design and yup, we know each other too! Not a real disclaimer but in fact a Kudos statement! This is good!

Note we do speak often via our own SEO Experts mastermind Skype group and you may know her too from her Staff job over at moz.com….here’s her Profile there too fyi so yes we’re familiar with each other and our work.

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FabFriday is our Infographic Day!

June 20, 2014 by · 2 Comments
Filed under: SEO 

fridayBeen a long one of course – the week I mean – but on the whole pretty good for our SEO client roster. We’ve gotten a couple of same up on page 1, we’ve found a new tactic to get LOCAL traction for another and we’re still working on a set of hypothesis tactics that just may play out for our whole roster…but that’s another story.

So, Friday…and as usual we’ve found an infographic or two that we thought we should let you SMB owners know about in case you’re thinking about upping your own DIY SEO game…and today is no different.

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FabFriday Means New Infographics!

April 25, 2014 by · 3 Comments
Filed under: SEO 

 

fridayBeen again a busy week…we’ve been working of course on our own SEO practice and have had a couple of speaking presentations too on our own www.fundhamont.com crowdfunding startup too…so busy is the word for the week!

That said, yes….I did find a couple of great new infographics for you to look over in the online marketing channel and the thing is – they’re pretty good! We all know about using infographics to help our SEO client campaigns, that’s a given.

But more in this case might be that the ones I’ll feature today do more…they not only yes, help the creators out in the serp world, but they also point out a couple of “new” SEO tactics that yes, I didn’t consider too!

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Google’s New Web Search Results Display Differences!

March 31, 2014 by · 4 Comments
Filed under: SEO 

old_google-4Okay this is now only a couple of weeks old, but it’s taken us that long to test everysingle TITLE tag and META description text strings in our tester to see what the changes just made by Google will mean – and it’s a change that any SMB should be aware of.

Google web results pages now use Arial 18 pt fonts to show these two link descriptors and that’s up 2 pts from the Arial 16 pt font that used to be used – and it changes IMHO how you should be “doing” both of these areas.

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DIY SEO: How Much Should an SEO Program Cost?

March 17, 2014 by · 11 Comments
Filed under: SEO 

seo_costsOf course this is one of the most prevalent questions we deal with will all new prospective clients…and as you’d most likely surmise, the answer is not a simple single sentence long.

In fact there are many items to deal with to try to understand the “why” of an SEO Program cost for a new client to the world of search engine marketing, so I thought today I’d try to put together a short post explaining what any prospective client should consider before going ahead with any SEO practitioner or firm…so here goes!

Any SEO Program must be of course a real live one – and the only way to perhaps tell that it even stands a chance of being something you may want to consider investing in, would be the track record of the firm you’re vetting…..and yes, the costs and promises made.

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Seth Knows Best!

February 25, 2014 by · 3 Comments
Filed under: SEO 

seth-1Not often I read a short post by someone else and nod my head vigourisly and say right out loud “spot-on!”

Even more seldom is the thought that, yup…I gotta share this with others too.

And never before have I done that – but here is just about the bloody BEST B2B biz advice I’ve ever had…..

So, when I read this short one by Seth Godin – yeah, that Seth Godin….I had to share, eh!

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Launched: FundHamOnt.com is Live!

February 21, 2014 by · 3 Comments
Filed under: SEO 

CrowdfundingWe thought that as we launched our new site, www.fundhamont.com just a couple of days ago, that we’d put the same blog post about that launch up here on our Canuck.SEO.com for our readers to look over and see if the idea works for them too!

So…without further ado, here’s our launch notice…

After much insight over the years on how a new website gathers momentum when it comes to launch time, I know that the normal methods will not work for our own FundHamOnt site, not in the least…and that’s not a concern…

In fact, what we’re trying to do is to “soft launch” and for the most part we’re right on target. Consider what we’ve done and the rationale behind same…

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Tools: What Every SEO Practitioner Needs!

February 14, 2014 by · 10 Comments
Filed under: SEO 

heartOkay, these URLs have been sitting in my SEO > Tools folder for a bit and I thought that I’d share them with you…call it my “Valentines” gift to the SMB world, eh!

Yes, there’s some great ones…as well as some real clinkers. Some are free…some cost something. Some do a really great job…others not so much. Some are pretty specific in their results while others are all over the place…but they all should get a real look/see for you to think on using.

One more note – that like all SEO types, I too use tools. Some of these ones too. But to be really honest here, my own fav’s were built by me – I’m a 40+ year programmer so using VBasic or ASP or .NET or Ruby to build a free-standing desktop tool is still my fav way to go. Sometimes tho, the same results can be had from one of these tools listed here today…but sometimes not, i.e. ymmv…but do give some a look, eh!

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Fabulous Infographic Friday!

January 24, 2014 by · 2 Comments
Filed under: SEO 

fridayAh…Fridays and yes, it’s time once more for some Infographic pointers and we’ve got a couple of great ones – and an eBook too tha are well worth the clicks for Canadian SEO, eh!

And a reminder that for most/many/some of us SEO practitioners, Infographics still – emphasis on still – work for both the sharing of complex info and stats…and for SEO rankings too. That’s what I believe. That’s what our own empirical testing shows for clients that we have that “do” the Infographic tactic to gain Authority/Trust and yes, rankings too!

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