Ah…Fridays and yes, it’s time once more for some Infographic pointers and we’ve got a couple of great ones – and an eBook too tha are well worth the clicks for Canadian SEO, eh!
And a reminder that for most/many/some of us SEO practitioners, Infographics still – emphasis on still – work for both the sharing of complex info and stats…and for SEO rankings too. That’s what I believe. That’s what our own empirical testing shows for clients that we have that “do” the Infographic tactic to gain Authority/Trust and yes, rankings too!
Interestingly enough while I’ve been watching web results layouts change over the past 19 years, you know I’ve never every considered the real back-story rationale as to why those layouts are changing.
And while I’ve never noticed the actual changes, what I have apparently done is to realize somehow in my subconcious that the “space” that I’m interested in for our web rankings is growing smaller.
Smaller while in fact I’m now using a huge 27″ monitor and yet, I’m still looking down down down the page to see what I’m looking for….never thought about that – but yes it’s true I’d now admit.
So…Friday once more and yes, Infographics are on our mind once again! That’s the SEO tactic that again, while others seem to believe that they add “little” for your SMB website serps…we know different!
Yes, we understand that many SEO practitioners have an upturned eyebrow when they begin to think about Infographics.
And yes, we also understand that many “other” SEO practitioners know little about Infographics, but here’s what we know via our own SEO practice rationale of empirical testing!
Well, for us the first thing we usually have to tell a client is that what they’ve heard, read and seen bandied about when it comes to SEO tactics is usually old, dated and not so true any more.
The infographic I’m talking about today is entitled “Marketing Success with Google+” and if you know me or you read here regularily, you know that I consider the Google+ product a superior social media tool and yes, I have an account personally as well as for our more than a dozen online clients too.
Okay, you know that I like SEO, right? Well, love is perhaps a better verb here…and at the same time when an SEO tactic begins to get traction, i.e. using a certain method or process to gain some SEO rankings is something I also love reporting on, right?
If you answered “yes” to those two questions then it’s because you must be a regular visitor here and know that I love the legendary link between SEO and Infographics and have written substantially on that link too before as well.
And that’s what this blog piece is about today….as I’ve now got some tangible proof on the popularity of Infographics and also a great link to an SEO expert and her take on how to promote just that kind of SEO tactic!
Okay, so you’ve maybe noticed (or maybe not) that when you look at some websites lately, they somehow modify what it is they look like layout wise depending on whether or not you’re on your smartphone or your laptop or your big desktop monitor….ahh, you’ve just bumped into what the web development community calls “responsive design!”
Basically, as you know from your own surfing visits, what responsive design is is web layout designs that respond to the device that a user is using to display the site. It’s a website design that can be viewed from any (or mostly any) device from smartphones to desktops and all the various display sizes in between and it keeps the content shown both effective and readable by the user at all times. That is, the content doesn’t change, just the layouts change depending on the type and size of the display and the chosen user browser to do the display….i.e. responsive design!
Okay…Monday and yup, I’m in the swamp with the alligators again already but did want to share again 3 top-notch infographics I’ve been mining for gems over the past little while and each is on Social Media and how to strategize for success using planning, time and budgeting for same.
All three are from great sites and all three are pretty easy to do that “mining” for nuggets that you can use today – right now in fact – to generate new knowledge about how to increase your own SMB site’s success when it comes to using Social Media.
First up, is a great one entitled “Sensible Social Media Checklist” from the folks over at thewholebraingroup.com and it’s a very sensible list indeed.
So first off, anyone who has done SEO in the past knows the importance of internal and external linking.
You not only need to link to your posts but also other sites you find valuable.
First tho, the best one I’ve seen in awhile, is this one from the folks over at infographics.sg and it is both very very “artsy” but at the same time gets the whole story across in Social Media. It’s entitled “What you need to know about choosing the most effective social media platforms” and the link to same is here….
First click this link to go to their site, to learn more about what this visual design firm does with numbers – IMHO, about the best part isn’t all about eye candy as the most utilitarian of work-a-day tasks can benefit from a fresh coat of paint and an attempt to simplify and clarify information – and here’s how they put it -