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SEO for 2010 EBook Launched!

December 29, 2009 by · 2 Comments
Filed under: SEO 

No matter how long and how often I try to help newbies to SEO, it seems like I continue to hear the same old false “SEO tips” from them that they’ve picked up somewhere on the web that are so outdated, so wrong that following them will mean a site banishment from Google!

I read them on forums all across the web, on blogs as comments, on more forums that support these same outmoded and surely “past their best-before date” opinions, that this is the ‘good stuff’ to get your site up onto page #1.

And they’re wrong!

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Why 2010 is like 1972 in Canada!

December 27, 2009 by · 2 Comments
Filed under: SEO 
Backstory first on why I think that my own opinion of what 2010 will be like for us SEO practitioners was written back in 1972. Back then, I was in university, taking a new alternative social sciences program testing the “limits” of what my liberal arts course planners could use to try to match the times we were in. That is, if you are at all aware of what the 60′s brought to north america as the changes began to turn us youngsters against authority, against institutions, against religion and mores, against our elders and our peers even….the 60′s spawned (at least here in Canada) a real change in education at a university level, and yes I fully took part in same. So, what’m I talking about in relation to what I think our next year – in fact, maybe the next decade will be like for us SEO practitioners? Simply put, my final paper for that course in first year was entitled “Perceptual Screens Will Mean Will Make Us Blind!” Um….what was that premise?
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Google opens up a Dangerous Doorway!

December 12, 2009 by · 7 Comments
Filed under: SEO 

google_dangerFrom many sources, including of course my own attention over the past decades to the fact that many/most major new policy changes to announce to the world are made on late Fridays, I do understand on the ‘smartness’ of that process in that it gives a full weekend for the world to ruminate over those changes.

So that on the following Monday, the business press then has 48 hours or more of thought and time to work out the best way to comment on the new policy changes. And for Google, the time seems to be now to make their recent release of their new Real Time Search to all users of Google. All of us, everywhere. No exceptions, eh!
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Google Changes Means Global Paradigm Shift – Maybe!!!!

December 7, 2009 by · 3 Comments
Filed under: SEO 

magglassLast Friday, Google made a major announcement that in my opinion, will change how SEO rankings will be developed AND deployed for everyone on the planet, it seems. And that’s got me worried and upset with this paradigm shift and what this will mean for all of us involved in SEO campaigns too!

First, the actual notice of this change in how Google will display results for a search, for all searches done by them is here

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LSI…a Google SEO myth or reality?

December 2, 2009 by · 5 Comments
Filed under: SEO 

goolge_LSI blocksSo what is the Google LSI and why should I care?

LSI or latent semantic indexing is supposedly a method used by Google to try to adapt it’s growing index of pages/keywords into what can only be described as somewhat “closer” to being ranked by a human being. That is, if a person read your web pages, and then listed in the Google index, what that person thought you meant by your use of keywords and phrases… is what LSI attempts to do that by using the Google indexing algorithm in a similar fashion for these similar words and their usage…at least that’s the common web SEO collective interpretation.

First you should know that Google has NO LSI patents out there…there are some from 2006 that are “sorta” on this…but not on point…..test this on google itself!

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The Top 5 Reasons we Canucks use Google Differently

November 23, 2009 by · 14 Comments
Filed under: SEO 

google_canadaWe Canadians search differently, it appears, than say Americans or folks from the UK. At least that’s what a recent Hitwise report states, that we do our searches in a more prolific manner that our US or UK counterparts. So, what’s the difference — and maybe more importantly, how can any of us SEO practitioners take advantage of that difference?

1]. Canucks use search engines more than any other channel on the web!
That is, search engines were the #1 location depended upon by Canucks, more than any other of the 165 other web categories as was tracked by Hitwise. More than any other industry to me means that SEO practices will continue to grow as more and more Canucks use search engines to find more than 50% more sites that Americans and 20% more than our UK neighbours too!
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