InnovationFactory: Lunch ‘n Learn on Employment Law
Going to a Lunch ‘n Learn put on by the Innovation Factory is one of the best ways I know to gain valuable insight into areas that many entrepreneurs just do not know enough about. And yesterday’s session on Employment Law was a great success!
Wait, you say….a Lunch ‘n Learn on legal stuff and it wasn’t boring? No, actually while that may be what many attendees might have expected, it wasn’t the experience that I got…in fact, the content was great!
Online Marketing Program: 2.3 Off-Page Optimization Advanced
Okay, so if you’ve been following along on our Online Marketing Program, you’ll remember that last week we discussed the off-page optimization beginnings….and today we move to the advanced areas to consider…and that’s citations. What are those you will ask….and the answer is that they are pretty easy tools to use to get some serp traction and that’s really important if you think abour it.
First, let’s look at citations – and what is a citation? From David Mihm’s site over at GetListed.org here’s the working definition of what we mean when we use the term citation –
UnCorkedVentures.com: New SEO Serps!
About 17 months ago or so, it was my pleasure to “bump” into the owners of uncorkedventures.com – an online wine store from California that was a request to do a guest blog on our CanuckSEO site about their own SEO campaign – and I passed on that offer.
Why? Because as I explained it in a blog piece way back then, they were using the tactic of writing articles, and submitting them to various online directories (names not named to protect the innocent, eh!) and that while he’d climbed the serps somewhat via the do-follow links, he had no idea really on the efficacy nor efficiency of that tactic.
Happy Second Birthday to CanuckSEO.com!
Yup, two years since I began this blog and so far, what I can absolutely swear to – is that writing a blog regularily can be a truly uplifting and fun experience. Well…mostly that is, eh!
That’s not to say at times, it’s not been a real chore…trying to come up with a topic that is both newsworthy on SEO, on local business and SEO, on Canadian wide national SEO and on Google itself…..something that at the least the kind folks up on the mothership have been so kind as to provide same. Monthly, weekly and yup sometimes even daily too!
Friday SEO Potpourri: Infographics We Love!
Okie-dokie…we’re jammed and still trying to take on more as opportunity seems to want to knock almost daily! I know…you too….isn’t being an entrepreneur about the best “job” in the world! Yup, agreement here on that too!
Okay, so Friday….4 meetings today and then some more SEO keyword research long into the night and we’re tracking Google in the UK at those data centres heavily still and yup, the brits are different, eh! Not a problem, but the mere thought of how such a thing as a keyword can differentiate itself in a UK world compared to a Canuck one is still awe inspiring! Good on you Google!
Online Marketing Program: 2.3 Off-Page Optimization Beginnings
A large part of any SEO campaign is the ability to discern and develop your own specialized lists of authority sites, trusted sites, forums, search engines for you to list your website with in regards to acquire backlinks. These are truly “incoming” back links (IBLs) and you must remember that this has shown to be only one manner in which to achieve higher rankings without delving into the reciprocal exchanges in non-sector link farms and such items.
#LocalU – A Western New York Workshop Success!
Okay, I’m back and all caught up from a quick 2 day trip down to Ellicottville, NY for the GetListed Local University workshops – and I’m pumped full of new information, eh!
Yes, I was at another LocalU event last year in Cleveland…but learning never stops…so I signed up for this one as soon as I got word of same!
What a great great and I mean great event! First, as a bit of explanation of what these events are and what they do….I thought that I’d acknowledge the leaders of same right off the bat!
Online Marketing Program: 2.2 On-Page Optimization
You will need to use the original re-phrased keyword set as the base set for use in each website page’s “on-page” SEO. By this term you will need to understand all of the variables that exist on each of your <HTML> pages that will need to be modified – your <head> tags area, the <title> tag, the <body> contents text blocks, your <image> tags and their <alt> modifiers, your <header> and <footer> links, all on-page URLS and all interior navigational links and URLs too.
This is a very detailed job that requires much knowledge of the “best practices” that are most current so that you will entail no search engine penalties for your website.
Online Marketing Program: 2.1 SEO-Keyword Research
Time to turn to SEO and what it can do for your online marketing program – and for those of you who know this topic somewhat, I’m sure you’d agree, that SEO can do wonders..so let’s begin with Keyword Research!
First, you will need to attempt to define your Keyword phrases for your products or services; discover your competitor’s usage of their own keywords; develop a completely new set of keyword candidates for your own use and then re subscribe to the top 10 search engines.
StartUp Weekend Hamilton1: A Resounding Success!
Yup, the best weekend I’ve ever spent in #HamOnt is over and I can tell you that it was “best” not only for me, for the 100+ attendants and participants but for the city of Hamilton itself!
Everyone won and the big news is that everyone will continue to win!
First, the sponsors deserve credit for their participation and belief that holding our first ever StartUp Weekend here in Hamilton would be an event that they could take a-hold of and use to promote our city and our new culture of startups! So a big thanks to Innovation Factory, to Intelex, to McMaster Innovation Park, to Inceptive Solutions, Mohawk College, SoftMills and SoftwareHamilton too….their ability, skills and yes cash helped get this event up and running!
Truck Driving Jobs
We're in the Globe!
We're in a recent Canadian Dealer News Magazine!
