WebSite Audit Tips To Work on Yourself!
Not my idea, but a dang good one is what today’s blog post is all about, eh! There’s a new site that I’ve added to my weekly read list, over at www.blurbpoint.com and from what I can tell, these guys are okay.
Oh, it’s an offshore corporate site for sure, they’re in the SEO world, but more than that, they posted recently a great recap of the best 70 SEO practitioners comments on the question of when it comes to SEO WebAudits “Which are the three major elements you consider while performing a website audit?”
Here’s how the author intro’d this recap….
“A professional SEO will never jump to hasty conclusions. Ask any SEO expert about what they do primarily when they come across a client’s website, and pat comes the answer – “Website Audit”. A thorough website audit is unavoidable as it enables the experts to explore the website from the scratch and come out with an indomitable SEO solution.
In an eventful industry like the search engine industry, you simply couldn’t afford to implement any given SEO strategy without a complete audit report. Believe it or not, but SEO audit is a science in itself. With thousands of tips and hundreds of tools available to perform a successful SEO audit, it is unquestionably the core part of an SEO strategy.
When it comes to identifying the imperative parameters of SEO, why not ask the industry experts and know those three vital things they will never skip while performing an SEO audit.
We at Blurbpoint got 70+ responses for one simple question:
“Which are the three major elements you consider while performing a website audit?”
We got an overwhelming response from the SEO experts around the globe and we are thankful to all of them for having spared some time to make this post a resourceful material that will be referred by all SEO enthusiasts.”
Now besides the fact that I’m NOT on that list, I do know quite a few of the folks who did send back their own top 3 elements concerning WebAudits and I wanted to share both my own list of same as well as to comment on a few that you can find here…
First my own list. When we do a WebAudit, the first things we consider (yes, some of those 70 experts listed them too!) are as follows….
IBL (inbound back link) Profiles: We use Majestic to track and trace all IBLs for quanity, quality, anchor text, follow/nofollow and dates too….
- Technical Profile: We look at every single page for tech errors like search errors, page errors, duplicate content errors, nav errrors, SSL cert errors and then move to full HTML study to ensure that every single on-page SEO optimization has been accomplished using best practices…
- Funnel Process Profile: We then look to see if the conversion optimizaton process is solid, reliable, working and that any prospect can progress from being a lead and turning themlseves into a client/customer! (this is the one that almost ALL clients fail at bigtime, eh!)
Well, that is our own short first 3 list of items that we check on for a new WebAudit client….
But the blog post over at blurbpoint is chock full of those kinds of items…again from 70 or so of the globe’s best known SEO types…sniff….I wasn’t asked dang it, but when Google indexes this post, and should the author of same have his Google Alerts setup properly, maybe I’ll get asked next year.
Till then…do drop by this site and look over the list….it’s somewhat daunting, I know…but there is a ton of really good advice there for any SMB site owner to look over and digest….in the hopes of using their own new knowledge to update their own site!Google