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Monitor Your Online Rep or End Up an Amy, eh!

January 31, 2014 by · 3 Comments
Filed under: SEO 

badAmyInteresting title, eh? Here’s what I mean….for those of you who do not watch much TV, there is a great show called Kitchen Nightmares that stars the iconoclast f-bomb dropping Brit Chef Gordon Ramsay who takes on the tasks of helping a restaurant improve their food/menu/service and become a success. In full disclosure, I like the show and have watched all 5 of it’s seasons with glee and horror at what gigantic tasks he faced down….and how well he did.

Suffice it to say in the full 5 first seasons, he helped every single restaurant get better – except for one…Amy’s Baking Company in Scottsdale, AZ and that one blew up in such a major way that it has become the absolute touch-stone for BAD BAD management of the restaurants online reputation!

This all happened about 8 months back, and it hit what can only be called a HUGE following of both plus&minus haters/lovers of the show, or Gordon Ramsay and yes of Amy & Samy the restaurant owners. It’s not for me here to rehash the various sites that have reported with some of the highest forms of “OMG” type comments but here’s a short list in case you’re not familiar….and yes it’s an ALL SOLAR SYSTEM case of the worst ever management of your online rep….sigh….

Further, the vitrolic posts that were purportedly made by eithe Amy or Samy on Facebook defy any kind of a rational sense of SMB reason….here’s some that we scooped outta the internet…

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 But that’s not really what this post is all about….what prompted me to write this blog is the news I just got that the Chef Ramsay, just announced that he will be returning to the restaurant to help I assume? I wish him luck…but that’s not what this is about…

What this is about is the realization (one that Amy & Samy never got to I’d guess) is that your reputation – the one that is created by your product and service to your customers – is in your hands. No one elses. You manage it and your SMB biz will live or die by it. It’s that simple.

And…it’s online forever! Did you get that…that when you engage the way that Amy or Samy did above, then those OMG comments are going to be able to be seen for years and years and years….does the phrase ‘no second chances’ come to mind? I wonder if Amy thought of that….will you?

And like Gordon Ramsay said…”I can’t help people who can’t help themselves” really rings true….so like many others in the online community I can’t wait to see what he thinks he “can” do to help this restaurant get back on track….and if you’re interested in knowing more, click this link here to see when that show will be airing in your own community, eh!

Online rep management indeed!

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  1. Zoomit.ca says:

    Monitor Your Online Rep or End Up an Amy, eh! | CanuckSEO

    Interesting title, eh? Here’s what I mean….for those of you who do not watch much TV, there is a great show called Kitchen Nightmares that stars the iconoclast f-bomb dropping Brit Chef Gordon Ramsay who takes on the tasks of helping a restaurant impro…

  2. BizSugar.com says:

    Monitor Your Online Rep or End Up an Amy, eh!

    Interesting title, eh? Here’s what I mean….for those of you who do not watch much TV, there is a great show called Kitchen Nightmares that stars the iconoclast f-bomb dropping Brit Chef Gordon Ramsay who takes on the tasks of helping a restaurant impro…

  3. Amy & Samy

    Monitor Your Online Rep or End Up an Amy, eh! | CanuckSEO