CIRA: The State of the Canadian Internet
Titled as “Connected to the Future,” a recent report to their members from CIRA (our Canadian Internet Registration Authority) is well worth both the click and the read – in fact, you should do that right now and then skip the rest of this piece…
Oh, still here? Well, let me recap for you what this great paper does pass along about our Canadian internet presence, and what it says the future holds for us too…and here’s the thing I mean -
“Canadians have embraced the Internet. Few countries can boast the degree of online engagement found in Canada. Perhaps it’s the expanse of our nation. Some have suggested our winters are a contributing factor. Many believe the explanation lies in our history and is reflected in the 145 year quest to shrink our vast land through wires and waves. The continued growth in .CA registrations is but one of many daily reminders that Canadians need to be connected, and want to be connected…”
As you can see, and if you’re reading along then you’d know that throughout our country’s history, across our country’s geography, connecting Canadians has been a constant and formidable challenge. For nearly 150 years, the task of building a nation from a small population on a vast land has tested our resolve, our ingenuity, and our perseverance. The future will test us, still, they say…and isn’t that the truth! Further, they go on to point out –
“Since 2000, CIRA has been responsible for running two critical components of the Internet: the .CA Registry of nearly two million domain names and the Domain Name System (DNS) that connects Internet users around the world with the online .CA destinations they seek. In short, CIRA works hard to develop and deliver high quality services to ensure that Canadians have safe and secure Internet experiences. Having your own .CA site also lets the world know that you are connected to Canada. And that makes a difference. Research confirms that .CA, not .com, is the preferred choice of Canadians. Think of the .CA suffix as the Canadian flag on your digital backpack…”
And I’d have to agree with them here, wholeheartedly….the use of a .ca website is surely a method that both my clients and all of us millions of Canuck sites use to show that we are Canadian…and proud of it too!
Our internet usage is almost double the worldwide average according to another CIRA whitepaper with the stats taken from comScore and that’s something else to consider too.
So why do I mention this?
Simply put, to remind all of us Canucks that Canada does have a place in the internet world…one that recent surveys have shown is both important as a national method to try to “shrink” our huge size down to something manageable and yet at the same time, to distance ourselves from all the other country codes out there…
We’re Canadian and proud of it too! EH!Google