Snappay: Our New Mobile POS System StartUp!
Yes, right up front, by using the “our” in this blog post, you should know that I’m involved with a new startup, Snappay that is a mobile POS system built for merchants to use their smartphone to charge a customer/client’s credit card. And I’m very pumped on this venture into the financial payments channel too!
First, the pain? Walk around at any trade show inCanadaand you’ll notice most merchants are selling $100+ items but they’re accepting payment either by cash or the risky and slow hand swipe machine. Those merchants have no choice but to use these payment methods because standard Point of Sale machines are way too expensive for smaller merchants. Snappay’s solution empowers merchants of any size to accept credit card payment easily and securely through the most convenient method possible, the smartphone that they are already carry with them.
Existing Point of Sale machines are way too expensive for smaller merchants and require an extremely painful sign up process. Snappay instantly turns any smartphone or tablet into a fully functional Point of Sale machine without the need for additional hardware and merchants can begin accepting credit card payments immediately after signing up.
Simply put, our vision is to “Provide merchants with the easiest and most secure way to accept payment.”
What are the most important market factors?
KPMG reports that findings from a newly-released Mobile Payments study, that reveals that executives believe the use of a mobile device to make payments or conduct banking transactions will be mainstream in less than four years, disrupting the traditional payment infrastructure, intensifying competition for banks, and opening up opportunities for collaboration and integration.
Mobile payments are preparing to go mainstream. Nearly one in five respondents say that mobile payments are very important today. But the majority — 54 percent — believes that, while mobile payments will be reasonably important in the future, today they are in their infancy. Most companies we surveyed assess that it will take two to four years for mobile payments to move into the mainstream in their primary region of business. And our snappay app is ready to launch as the first-to-market!
Convenience and availability will drive success. Whether assessing the supply or demand side for mobile payments, respondents agreed that these two factors are the key advantages. Respondents recognize that convenience and availability are critical requirements in changing consumer behavior. And nothing is quicker or easier than our snappay app.
Security is the prime impediment. No surprise, certainly, that security is critical where customers’ money is at stake. However, we believe that convenience, availability, and ease of use are fundamental to the success of an activity as basic and widely adopted as payment. Consumers will not adopt new payment solutions if they have to wonder whether they can use the solution each time they encounter a new merchant. Companies participating in the mobile payments ecosystem may overestimate their ability to make mobile payments as convenient, ubiquitous, and easy to use as current solutions. In doing so, they risk failing to deliver on the promise of mobile payments. And our snappay app never stores or even saves your credit card data…so our security is unbreakable!
And whom are we aiming at, target market wise?
Snappay’s mobile POS solution will be rapidly adopted by businesses that typically have yet to accept credit cards, such as musicians, artists, plumbers, and service oriented companies. As well, our targeted non-bricks & mortar retailers are a very large part of trade shows, gift shows, association shows, conferences, seminars, workshops and any of the more than 55,000 trade show associations that exist inNorth America alone.
We understand that there is a massive un-optimized market to help businesses accept credit cards. Of the approximately 30 million businesses in North America, only 9 million currently accept credit cards. Although there is a small cost for businesses to accept credit cards, our merchants see 30%+ spikes in their sales because they now accept plastic.”
With significant releases coming up in the pipeline for 2012, payment simplicity will reach a new level as Snappay’s product teams deliver tablet-based point of sale systems, NFC payments, and business analytics.
Our launch product is going to reinvent the payment industry and how businesses interact financially with one another we feel and that as the first-to-market originator of our specialized POS systems, we will encourage early adoption by these non-bricks & mortar based businesses all acrossNorth America.
As well, our application will enable a user to both use their own POS system, from within their own mobile phone – but as well, they will be able to sell, authorize, refund and even use subscribed payments too!
As no credit card information is ever stored by our application, our snappay mobile POS system is fully PCI compliant and secure!
- Secure, fast, reliable and easy to use
- Instant deposits to all merchant accounts
- Real-time payment processing through our secure gateway
- Full transaction log
- Digital signature and email receipts
- Ability to add tax and tip via user definable settings
- PCI DSS compliant
- No Hardware needed
- Available funds in USD, CDN, GBP & AUD
Here…look at our video to see exactly how quick and easy it is to charge a customer or client’s credit card -
Interested? You just might be…so please visit our website here – www.getsnappay.com – and take a look at what we’re offering….and did I mention the app itself is free! And our rates for handling your payments via PayPal, are the lowest in the financial payments channel too! Should sound good, eh! Hope so!Google