Use LinkedIN to get new Targeted Biz Traffic!
I’m checking our analytics for our client roster for the past month yesterday, and I’ve noticed — as I’m sure others have — that a Company Profile setup on LinkedIN brings traffic! This may not be “new” in the sense that LinkedIN has been around now for a few years, but what is “new” is the tactic of getting your own website Company pages up and running!
So, what’s this entail? First, you must ensure that your brand is strong. You simply create the pages as follows and you ALWAYS brand your site with your full brand name and URL too!
Login to your own LinkedIN account on one page and then go here to open up the LinkedIN pages to show you the how-to add your own Company to your Profile page.
Follow that guideline how-to and you’ll end up with your new Company page up and running! We wont go thru that same how-to but we wanted to share this point…
That LinkedIn is the best business social media site out on the web….with somewhere near 65 million users ALL in the business world. That LinkedIn has great Q&A areas, Groups, News, Discussions and even Job areas to spend time on. And, for the best part, LinkedIN also offers it’s users the opportunity to search for leads, for targeted businessses, for contacts and yes for advice and counsel too!
And traffic? Yup, our analytics show that our clients who DO have a LinkedIN Company page profile get direct traffic from their pages….ie people search for companies who provide products or services in your channel, find same on LinkedIn — and then click on the URLs and links after they find on your Company page and prove to themselves that, yup…you’re a valid company to check out like what we cut&pasted here below….
Works, eh! So hopefully, if you do NOT have a LinkedIN Company page, you will now!
I have gotten some emails from online marketing friends that there are some “other” places to drop by to learn more about how to both create a new LinkedIN Company page as well as ways to use LinkedIN for further marketing…and those links needed to be added…so here they are, eh!